{"product_id":"2026200009773-secondhand-rhetoric-made-plain","title":"Rhetoric Made Plain","description":"\u003cp\u003e\u003cbr\u003e\u003cb\u003eCondition remarks:\u003c\/b\u003e \u003cbr\u003eCondition: Good to fair. Paperback. Page Condition: Good - possible tanning. Markings: possible previous owner inscription.   \u003c\/p\u003e\u003cp\u003eAt the intersection of clear thinking and persuasive communication stands Rhetoric Made Plain, a practical and authoritative guide to the art of writing and argumentation. Anthony C. Winkler and Jo Ray McCuen chart a direct course through the fundamentals of rhetoric, presenting the principles of composition, style, and argumentation in a manner that is both rigorous and immediately accessible to student writers at every level.\n\nThe text argues that effective writing is not an innate gift but a craft that can be methodically taught and mastered, dismantling the mystique that so often surrounds academic prose. Drawing on their combined experience at Pasadena City College and Glendale College respectively, Winkler and McCuen illuminate the mechanics of the essay form with clarity and precision. A foundational text in composition studies, Rhetoric Made Plain remains a trusted resource for anyone seeking to command the written word with confidence — leaving the reader to wonder how much of their own writing has yet to reach its full potential.\u003c\/p\u003e","brand":"Secondhand Stock","offers":[{"title":"Default Title","offer_id":49130587914459,"sku":"2026200009773-SECONDHAND","price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0523\/7646\/9701\/files\/dd055343-3881-42f7-8c80-fb8ffc7db826.png?v=1786586963","url":"https:\/\/bookgrocer.com\/products\/2026200009773-secondhand-rhetoric-made-plain","provider":"Book Grocer","version":"1.0","type":"link"}