{"product_id":"9781473604582-secondhand-big-data-a-revolution-that-will-transform-how-we-live-work-and-think","title":"Big Data: A Revolution That Will Transform How We Live, Work, And Think","description":"\u003cp\u003e\u003cbr\u003e\u003cb\u003eCondition remarks:\u003c\/b\u003e \u003cbr\u003eSecondhand book: generally 'Very Good' to 'Excellent'. These are books which may have some slight wear and tear or sun fading on the edges. There may be an inscription at the front. \u003c\/p\u003e\u003cp\u003eIn an age where every click, transaction, and interaction leaves a digital trace, Big Data: A Revolution That Will Transform How We Live, Work, and Think presents a groundbreaking argument: the explosion of data is not merely a technological phenomenon, but a profound shift in the way humanity understands and interacts with the world. Viktor Mayer-Schönberger and Kenneth Cukier chronicle the rise of big data with remarkable clarity, illustrating how the ability to collect and analyse vast datasets is reshaping medicine, business, politics, and science in ways previously unimaginable.\n\nThe authors argue with compelling authority that this revolution demands a rethinking of causality itself — moving from asking *why* to simply asking *what* — and uncover the extraordinary power and serious ethical risks that accompany this new paradigm. Written in an accessible yet intellectually rigorous style, the book draws on vivid real-world examples to detail how corporations, governments, and individuals are already being transformed by data on a massive scale. A vital and urgent read, it leaves one wondering: in a world where data knows us better than we know ourselves, who truly holds the power?\u003c\/p\u003e","brand":"Secondhand Stock","offers":[{"title":"Default Title","offer_id":49130712989915,"sku":"9781473604582-SECONDHAND","price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0523\/7646\/9701\/files\/988b9042-aa7f-470d-8918-f4b55c7dcf8c.png?v=1786589036","url":"https:\/\/bookgrocer.com\/products\/9781473604582-secondhand-big-data-a-revolution-that-will-transform-how-we-live-work-and-think","provider":"Book Grocer","version":"1.0","type":"link"}