{"product_id":"9781781256138-the-hardmen-legends-of-the-cycling-gods","title":"The Hardmen: Legends of the Cycling Gods","description":"\u003cp\u003eIt's time we all stopped whining and learned a thing or two from The Toughest Cyclists Ever. Including: Stephen Roche, whose cure for exhaustion was to go up a gear and fight harder, all the way to the ambulance. Eddy Merckx, who hurt himself so badly in breaking the Hour record that, he estimated, he shortened his career by a year. Beryl Burton, who crushed her (male) rival's morale with the offer of a piece of liquorice, before speeding past to victory. Nicole Cooke and Edwig Van Hooydonck, who rejected dope and became legends. The Hardmen  tells the stories - the good bits, anyway - of the 40 most heroic Cyclists ever. Their bravery, their panache and their Perfect Amount of Dumb. It reminds us that suffering on a bike liberates us from our daily lives, and that, in the words of Lance Armstrong 'pain is temporary, quitting lasts forever'; proof that even assholes can be insightful.\u003c\/p\u003e","brand":"Book Grocer","offers":[{"title":"Default Title","offer_id":48622073610459,"sku":"9781781256138","price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0523\/7646\/9701\/files\/076a6291-46e6-4d21-878f-38d5ea8e52df.jpg?v=1776706248","url":"https:\/\/bookgrocer.com\/products\/9781781256138-the-hardmen-legends-of-the-cycling-gods","provider":"Book Grocer","version":"1.0","type":"link"}