The Patron: A Life of Salman Schocken 1877 - 1959

The Patron: A Life of Salman Schocken 1877 - 1959

$12.00 AUD

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Condition: SECONDHAND

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Fascinating biography of an extraordinaary character. Schloken, an East European Jew by birth, flourished as a businessman and cultural entrepreneur in Germany, Palestine, Israel and the United States. His great marketing insight was that common people desired quality goods, so long as they were affordable. He eventually fled Nazi-threatened Germany to Palestine, where his greatest legacies were the establishment of the Hebrew University in Jerusalem and Schoken Books.

Author: Anthony David
Format: Paperback, 472 pages
Published: 2004, Henry Holt & Company Inc, United States
Genre: Social Sciences: Textbooks & Study Guides

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Description

Fascinating biography of an extraordinaary character. Schloken, an East European Jew by birth, flourished as a businessman and cultural entrepreneur in Germany, Palestine, Israel and the United States. His great marketing insight was that common people desired quality goods, so long as they were affordable. He eventually fled Nazi-threatened Germany to Palestine, where his greatest legacies were the establishment of the Hebrew University in Jerusalem and Schoken Books.