Here's to Your Health: 50 Years of Health and Safety Advertising and Publicity
Condition: SECONDHAND
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Ruth Artmonsky
Format: Paperback
Number of Pages: 128
People, through the ages, have been bombarded with advice, direction or hard selling on ways to keep safe and sound - some of this underpinned by 'science', some just common sense, and some sheer quackery. Here's to Your Health, with its focus on advertising, covers just a sample of such cajoling taking place in the first half of the 20th century - what to eat and drink, what to wear, what to use, how to behave - or not behave. It is a tale of fashionable fads, human suggestibility and social history. AUTHOR: Ruth Artmonsky trained as a psychologist. On her retirement from her associate directorship of a leading psychometric consultancy she ran a small art gallery. She has written and published a number of books on British mid-20th century art. 170 colour
Author: Ruth Artmonsky
Format: Paperback
Number of Pages: 128
People, through the ages, have been bombarded with advice, direction or hard selling on ways to keep safe and sound - some of this underpinned by 'science', some just common sense, and some sheer quackery. Here's to Your Health, with its focus on advertising, covers just a sample of such cajoling taking place in the first half of the 20th century - what to eat and drink, what to wear, what to use, how to behave - or not behave. It is a tale of fashionable fads, human suggestibility and social history. AUTHOR: Ruth Artmonsky trained as a psychologist. On her retirement from her associate directorship of a leading psychometric consultancy she ran a small art gallery. She has written and published a number of books on British mid-20th century art. 170 colour
Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Ruth Artmonsky
Format: Paperback
Number of Pages: 128
People, through the ages, have been bombarded with advice, direction or hard selling on ways to keep safe and sound - some of this underpinned by 'science', some just common sense, and some sheer quackery. Here's to Your Health, with its focus on advertising, covers just a sample of such cajoling taking place in the first half of the 20th century - what to eat and drink, what to wear, what to use, how to behave - or not behave. It is a tale of fashionable fads, human suggestibility and social history. AUTHOR: Ruth Artmonsky trained as a psychologist. On her retirement from her associate directorship of a leading psychometric consultancy she ran a small art gallery. She has written and published a number of books on British mid-20th century art. 170 colour
Author: Ruth Artmonsky
Format: Paperback
Number of Pages: 128
People, through the ages, have been bombarded with advice, direction or hard selling on ways to keep safe and sound - some of this underpinned by 'science', some just common sense, and some sheer quackery. Here's to Your Health, with its focus on advertising, covers just a sample of such cajoling taking place in the first half of the 20th century - what to eat and drink, what to wear, what to use, how to behave - or not behave. It is a tale of fashionable fads, human suggestibility and social history. AUTHOR: Ruth Artmonsky trained as a psychologist. On her retirement from her associate directorship of a leading psychometric consultancy she ran a small art gallery. She has written and published a number of books on British mid-20th century art. 170 colour
Here's to Your Health: 50 Years of Health and Safety Advertising and Publicity