Lovemarks Effect: Mystery, Sensuality and Intimacy at Work
Condition: SECONDHAND
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Kevin Roberts
Format: Hardback
Number of Pages: 272
The second book by the worldwide CEO of Saatchi & Saatchi following up his bestselling "Lovemarks". The perfect companion to his first book, "Lovemarks", "Shapes In My Heart" demonstrates Roberts' excellent and proven theories in action. Kevin Roberts' "Lovemarks" dropped 'the L word' into the world of ideas, marketing and communications. The effect was electric; the response ranged from the emotionally inspired to the intellectually inflamed. Following Roberts' introduction of Lovemarks - the revolutionary next step in marketing - "Shapes In My Heart" offers ideas and stories about Lovemarks in action. Roberts' personally engaging and provocative spirit permeates the book as he follows Lovemarks into the hearts of consumers and shoppers.
Author: Kevin Roberts
Format: Hardback
Number of Pages: 272
The second book by the worldwide CEO of Saatchi & Saatchi following up his bestselling "Lovemarks". The perfect companion to his first book, "Lovemarks", "Shapes In My Heart" demonstrates Roberts' excellent and proven theories in action. Kevin Roberts' "Lovemarks" dropped 'the L word' into the world of ideas, marketing and communications. The effect was electric; the response ranged from the emotionally inspired to the intellectually inflamed. Following Roberts' introduction of Lovemarks - the revolutionary next step in marketing - "Shapes In My Heart" offers ideas and stories about Lovemarks in action. Roberts' personally engaging and provocative spirit permeates the book as he follows Lovemarks into the hearts of consumers and shoppers.
Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Kevin Roberts
Format: Hardback
Number of Pages: 272
The second book by the worldwide CEO of Saatchi & Saatchi following up his bestselling "Lovemarks". The perfect companion to his first book, "Lovemarks", "Shapes In My Heart" demonstrates Roberts' excellent and proven theories in action. Kevin Roberts' "Lovemarks" dropped 'the L word' into the world of ideas, marketing and communications. The effect was electric; the response ranged from the emotionally inspired to the intellectually inflamed. Following Roberts' introduction of Lovemarks - the revolutionary next step in marketing - "Shapes In My Heart" offers ideas and stories about Lovemarks in action. Roberts' personally engaging and provocative spirit permeates the book as he follows Lovemarks into the hearts of consumers and shoppers.
Author: Kevin Roberts
Format: Hardback
Number of Pages: 272
The second book by the worldwide CEO of Saatchi & Saatchi following up his bestselling "Lovemarks". The perfect companion to his first book, "Lovemarks", "Shapes In My Heart" demonstrates Roberts' excellent and proven theories in action. Kevin Roberts' "Lovemarks" dropped 'the L word' into the world of ideas, marketing and communications. The effect was electric; the response ranged from the emotionally inspired to the intellectually inflamed. Following Roberts' introduction of Lovemarks - the revolutionary next step in marketing - "Shapes In My Heart" offers ideas and stories about Lovemarks in action. Roberts' personally engaging and provocative spirit permeates the book as he follows Lovemarks into the hearts of consumers and shoppers.
Lovemarks Effect: Mystery, Sensuality and Intimacy at Work