Reality Check: The Irreverent Guide to Outsmarting, Outmanaging and Outmarketing Your Competition

Reality Check: The Irreverent Guide to Outsmarting, Outmanaging and Outmarketing Your Competition

$6.00 AUD

Availability: in stock at our Melbourne warehouse.

NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Guy Kawasaki

Format: Hardback

Number of Pages: 474


For nearly three decades, Guy Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist and irreverent pundit. His 2004 bestseller The Art of the Start has become the most acclaimed bible for small businesses and his blog is one of the 50 most popular in the world. Now Kawasaki has compiled his best wit, wisdom and contrarian opinions in handy book form - from competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to common sense practices.
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Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Guy Kawasaki

Format: Hardback

Number of Pages: 474


For nearly three decades, Guy Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist and irreverent pundit. His 2004 bestseller The Art of the Start has become the most acclaimed bible for small businesses and his blog is one of the 50 most popular in the world. Now Kawasaki has compiled his best wit, wisdom and contrarian opinions in handy book form - from competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to common sense practices.