The American Television Industry

The American Television Industry

$66.99 AUD $12.00 AUD

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The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.

Author: Michael Curtin
Format: Paperback, 208 pages, 155mm x 235mm, 332 g
Published: 2009, Bloomsbury Publishing PLC, United Kingdom
Genre: Communication & Media

Vendor: Secondhand Stock
SKU: 9781844573370-SECONDHAND
Categories: All Best Sellers - Individual titles Only One Copy Second-hand Books
Tags: Cultural and media studies July-2025 Media - entertainment - information and communication industries NewSystem North America USA and Canada Paperback Secondhand
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Description
The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.