The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

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NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: John Battelle

Format: Paperback

Number of Pages: 336


The rise of Google is one of the most amazing stories of our time. Google's enormous impact straddles the worlds of technology, marketing, finance, media, culture, dating, job hunting, and just about every other sphere of human interest. And no one is better qualified to explain this entire phenomenon than John Battelle, the acclaimed Silicon Valley journalist who cofounded Wired and founded The Industry Standard. The Search is a fascinating story of the original and rapid rise of Google and the industry it leads. At once exhilarating and frightening. Sir Arthur C. Clarke, THES A highly readable account of Google's astonishing rise The Economist A compelling glimpse of the search industry's early years. Full of colour from first-hand interviews, it helps answer the basic question: How did Google jump so far ahead in this seemingly obvious bonanza of a market? Business Week A brilliant business book. All searchers should read it. Walter Isaacson, CEO of the Aspen Institute; former editor of Time.
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Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: John Battelle

Format: Paperback

Number of Pages: 336


The rise of Google is one of the most amazing stories of our time. Google's enormous impact straddles the worlds of technology, marketing, finance, media, culture, dating, job hunting, and just about every other sphere of human interest. And no one is better qualified to explain this entire phenomenon than John Battelle, the acclaimed Silicon Valley journalist who cofounded Wired and founded The Industry Standard. The Search is a fascinating story of the original and rapid rise of Google and the industry it leads. At once exhilarating and frightening. Sir Arthur C. Clarke, THES A highly readable account of Google's astonishing rise The Economist A compelling glimpse of the search industry's early years. Full of colour from first-hand interviews, it helps answer the basic question: How did Google jump so far ahead in this seemingly obvious bonanza of a market? Business Week A brilliant business book. All searchers should read it. Walter Isaacson, CEO of the Aspen Institute; former editor of Time.