Food Design: Exploring the Future of Food

In 'Food Design' Katja Gruyters describes the facts of food culture and unveils some of the strange things we are inclined to believe when it concerns eating habits. Against this backdrop the book presents an overview of food design projects that Katja Gruyters has been working on. With many pictures this design book will feed your mind, and inspire new ways of thinking about ingredients, dishes, meals, and whatever we can use to nourish ourselves, both adequately and enjoyably. AUTHOR: Katja Gruyters is Food & Beverage Designer, the first food designer in the Netherlands. Katja graduated from the Design Academy Eindhoven in 1998. During her time there, she had already started to specialise in designing food and drink. As part of her final project she looked at different ways of designing meat substitutes. Her high-protein dough balls and filled seaweed rolls actually led to her first job in the food sector. She soon decided to call herself a food designer, explaining at the same time that she worked on concepts for both food and drink. She develops her own products and ideas. In recent years she has regularly exhibited her work in the Netherlands and other countries. Katja also gives workshops and works as a visiting lecturer. SELLING POINTS: . Investigates the facts of food culture, providing new ways to think about what we eat . Katja Gruijters is an important spokeswoman for sustainability in the food industry. She advises big companies and non-profit organisations 200 colour illustrations