The Rise And Fall Of Freddie Laker
Condition: SECONDHAND
This is a secondhand book. The jacket image is a photograph of the exact copy we have in stock. This image shows the condition of this book. Further condition remarks are below.
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Condition remarks: Condition as shown in image
In the turbulent skies of post-war British commerce, few stories are as electrifying as that of Sir Freddie Laker — the self-made aviation maverick who dared to challenge the transatlantic cartel and very nearly won. The Rise and Fall of Freddie Laker chronicles the audacious journey of a working-class entrepreneur who built Laker Airways from the ground up, launched the revolutionary Skytrain service in 1977, and made affordable transatlantic air travel a reality for millions of ordinary passengers — before watching his empire collapse spectacularly into bankruptcy in 1982. Howard Banks, writing with the incisive authority of a seasoned financial journalist, presents a masterclass in business biography, dissecting the forces of currency fluctuation, predatory airline pricing, and establishment hostility that ultimately grounded Laker's dream. The narrative is as much an indictment of the entrenched power of state-backed airlines and international regulators as it is a portrait of one man's extraordinary ambition. Banks illustrates how Laker's story sits at the intersection of Thatcherite entrepreneurialism and the brutal realities of global commerce, leaving the reader to wonder whether true disruption is ever truly permitted to succeed.
Author: Howard Banks
Format: Paperback
Genre: Biography
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Condition remarks: Condition as shown in image
In the turbulent skies of post-war British commerce, few stories are as electrifying as that of Sir Freddie Laker — the self-made aviation maverick who dared to challenge the transatlantic cartel and very nearly won. The Rise and Fall of Freddie Laker chronicles the audacious journey of a working-class entrepreneur who built Laker Airways from the ground up, launched the revolutionary Skytrain service in 1977, and made affordable transatlantic air travel a reality for millions of ordinary passengers — before watching his empire collapse spectacularly into bankruptcy in 1982. Howard Banks, writing with the incisive authority of a seasoned financial journalist, presents a masterclass in business biography, dissecting the forces of currency fluctuation, predatory airline pricing, and establishment hostility that ultimately grounded Laker's dream. The narrative is as much an indictment of the entrenched power of state-backed airlines and international regulators as it is a portrait of one man's extraordinary ambition. Banks illustrates how Laker's story sits at the intersection of Thatcherite entrepreneurialism and the brutal realities of global commerce, leaving the reader to wonder whether true disruption is ever truly permitted to succeed.