Competing In Japan
Condition: SECONDHAND
This is a secondhand book. The jacket image is a photograph of the exact copy we have in stock. This image shows the condition of this book. Further condition remarks are below.
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Markings: No markings
Condition remarks: Condition as shown in image
A sharp and authoritative business guide, Competing in Japan presents a comprehensive roadmap for Western companies seeking to establish and sustain a competitive presence in one of the world's most demanding and complex markets. P. Reed Maurer draws on deep expertise to detail the cultural, strategic, and operational challenges that foreign businesses face when entering Japan, from navigating intricate distribution networks to building trust with Japanese partners and consumers. The work argues that success in Japan requires far more than product quality — it demands a nuanced understanding of local business etiquette, long-term relationship building, and a willingness to adapt corporate strategies to Japanese expectations. Written in a practical, no-nonsense tone, the text instructs executives and entrepreneurs alike on how to avoid common pitfalls and position their organizations for sustainable growth. Competing in Japan remains an essential resource for any business professional serious about cracking one of Asia's most rewarding yet unforgiving commercial landscapes.
Author: P. Reed Maurer
Format: Paperback
Published: 1990, The Japan Times
Genre: Business & economics
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Markings: No markings
Condition remarks: Condition as shown in image
A sharp and authoritative business guide, Competing in Japan presents a comprehensive roadmap for Western companies seeking to establish and sustain a competitive presence in one of the world's most demanding and complex markets. P. Reed Maurer draws on deep expertise to detail the cultural, strategic, and operational challenges that foreign businesses face when entering Japan, from navigating intricate distribution networks to building trust with Japanese partners and consumers. The work argues that success in Japan requires far more than product quality — it demands a nuanced understanding of local business etiquette, long-term relationship building, and a willingness to adapt corporate strategies to Japanese expectations. Written in a practical, no-nonsense tone, the text instructs executives and entrepreneurs alike on how to avoid common pitfalls and position their organizations for sustainable growth. Competing in Japan remains an essential resource for any business professional serious about cracking one of Asia's most rewarding yet unforgiving commercial landscapes.