Children And Television: Lessons From Sesame Street
Condition: SECONDHAND
This is a secondhand book. The jacket image is a photograph of the exact copy we have in stock. This image shows the condition of this book. Further condition remarks are below.
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Condition remarks: Condition as shown in image
When a revolutionary children's television programme first aired in 1969, few could have predicted the seismic shift it would bring to early childhood education — Children and Television: Lessons from Sesame Street by Gerald S. Lesser chronicles the remarkable story behind the creation of one of the most beloved and educationally groundbreaking shows in broadcast history. Lesser, a Harvard developmental psychologist and key architect of Sesame Street's curriculum, presents an authoritative insider account of how the Children's Television Workshop (CTW) harnessed the magnetic power of television to teach letters, numbers, and vital social values to millions of preschool children across America and beyond. With a preface by Joan Ganz Cooney and an introduction by Lloyd N. Morrisett — the co-founders of CTW — the book details the rigorous research, creative collaboration, and educational philosophy that underpinned every frame of the programme. Lesser argues with conviction and clarity that television, so often dismissed as a passive and corrupting influence on young minds, can be a powerful and transformative tool for learning when placed in the right hands. Written with the precision of an academic and the warmth of a true believer in children's potential, this landmark work illustrates how data-driven curriculum design and imaginative storytelling can coexist — and indeed thrive — on the small screen. Enriched by illustrations by Maurice Sendak, it remains an essential text for educators, media scholars, parents, and anyone who has ever wondered how a Street in New York City changed the way the world thinks about teaching children.
Author: Gerald S. Lesser
Format: Paperback
Genre: Education theory
Condition remarks:
Book: Good
Jacket: No dust jacket
Pages: Good
Condition remarks: Condition as shown in image
When a revolutionary children's television programme first aired in 1969, few could have predicted the seismic shift it would bring to early childhood education — Children and Television: Lessons from Sesame Street by Gerald S. Lesser chronicles the remarkable story behind the creation of one of the most beloved and educationally groundbreaking shows in broadcast history. Lesser, a Harvard developmental psychologist and key architect of Sesame Street's curriculum, presents an authoritative insider account of how the Children's Television Workshop (CTW) harnessed the magnetic power of television to teach letters, numbers, and vital social values to millions of preschool children across America and beyond. With a preface by Joan Ganz Cooney and an introduction by Lloyd N. Morrisett — the co-founders of CTW — the book details the rigorous research, creative collaboration, and educational philosophy that underpinned every frame of the programme. Lesser argues with conviction and clarity that television, so often dismissed as a passive and corrupting influence on young minds, can be a powerful and transformative tool for learning when placed in the right hands. Written with the precision of an academic and the warmth of a true believer in children's potential, this landmark work illustrates how data-driven curriculum design and imaginative storytelling can coexist — and indeed thrive — on the small screen. Enriched by illustrations by Maurice Sendak, it remains an essential text for educators, media scholars, parents, and anyone who has ever wondered how a Street in New York City changed the way the world thinks about teaching children.