Microsoft Secrets
Condition: SECONDHAND
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Michael Cusumano
Format: Paperback
Number of Pages: 512
How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft's innermost secrets. Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company's loosely structured 'programmer' culture and remarkably effective for mass-market production of software. Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
Author: Michael Cusumano
Format: Paperback
Number of Pages: 512
How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft's innermost secrets. Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company's loosely structured 'programmer' culture and remarkably effective for mass-market production of software. Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Michael Cusumano
Format: Paperback
Number of Pages: 512
How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft's innermost secrets. Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company's loosely structured 'programmer' culture and remarkably effective for mass-market production of software. Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
Author: Michael Cusumano
Format: Paperback
Number of Pages: 512
How the world's most powerful software company creates technology, shapes markets and manages people. Beyond the unquestioned genius and vision of CEO Bill Gates, what accounts for Microsoft's astounding success? Microsoft commands the high ground of the information superhighway by owning the operating systems and basic programs that run on the world's 170 million computers. Drawing on two years of unrestricted access to confidential documents and data, eminent technology-scientists Cusumano and Selby reveal, for the first time, many of Microsoft's innermost secrets. Forty in-depth interviews with employees enabled the authors to identify seven key strategies which demonstrate exactly how Microsoft competes and operates. They reveal a style of leadership, organization, competition and product development which is both consistent with the company's loosely structured 'programmer' culture and remarkably effective for mass-market production of software. Managers and executives in many different industries will discover hundreds of invaluable lessons in this superbly readable book.
Microsoft Secrets