Fables Of Abundance: A Cultural History Of Advertising In America
Condition: SECONDHAND
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Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.
Author: Jackson Lears
Format: Paperback, 512 pages, 152mm x 228mm, 700 g
Published: 1995, Basic Books, United States
Genre: General & Literary Fiction
Fables of Abundance ranges from the traveling peddlers of early modern Europe to the twentieth-century American corporation, exploring the ways that advertising collaborated with other cultural institutions to produce the dominant aspirations and anxieties in the modern United States.