The Virtual Corporation
Condition: SECONDHAND
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This work is an examination of the new strategies used by the most advanced corporations that are propelling the current industrial revolution. The book explains how ad hoc aggregates of companies - "virtual corporations" - are combining to deliver instantaneous, customized services and products. It identifies the driving forces that are transforming the marketplace and corporations: fast new information technologies; increased emphasis on quality; accelerated product development cycles; changing management practices, including new linkages between company, supplier and consumer, and between industry and government. William H. Davidow is the author of "Marketing High Technology" and "Total Customer Service". Michael S. Malone is the author of "The Big Score" and "Going Public".
Author: William H. Davidow
Format: Paperback, 304 pages, 201mm x 151mm, 236 g
Published: 1993, HarperCollins Publishers Inc, United States
Genre: Management & Business: General
This work is an examination of the new strategies used by the most advanced corporations that are propelling the current industrial revolution. The book explains how ad hoc aggregates of companies - "virtual corporations" - are combining to deliver instantaneous, customized services and products. It identifies the driving forces that are transforming the marketplace and corporations: fast new information technologies; increased emphasis on quality; accelerated product development cycles; changing management practices, including new linkages between company, supplier and consumer, and between industry and government. William H. Davidow is the author of "Marketing High Technology" and "Total Customer Service". Michael S. Malone is the author of "The Big Score" and "Going Public".