Dealing With Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Condition: SECONDHAND
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Geoffrey A. Moore
Format: Hardback
Number of Pages: 304
This is a business guide modelled on the fundamental Darwinian model - Infinite Innovation. Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted "Crossing the Chasm", he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adapt - or suffer the slow declines into marginalised performance that have characterised so many Fortune 500 icons in recent years. Deregulation, globalisation and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitors - or risk declining performance and eventual extinction. Illustrating his arguments with more than 100 examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customised services. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve. For any business competing in today's 'eat-or-be-eaten' economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.
Author: Geoffrey A. Moore
Format: Hardback
Number of Pages: 304
This is a business guide modelled on the fundamental Darwinian model - Infinite Innovation. Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted "Crossing the Chasm", he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adapt - or suffer the slow declines into marginalised performance that have characterised so many Fortune 500 icons in recent years. Deregulation, globalisation and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitors - or risk declining performance and eventual extinction. Illustrating his arguments with more than 100 examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customised services. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve. For any business competing in today's 'eat-or-be-eaten' economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.
Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Geoffrey A. Moore
Format: Hardback
Number of Pages: 304
This is a business guide modelled on the fundamental Darwinian model - Infinite Innovation. Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted "Crossing the Chasm", he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adapt - or suffer the slow declines into marginalised performance that have characterised so many Fortune 500 icons in recent years. Deregulation, globalisation and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitors - or risk declining performance and eventual extinction. Illustrating his arguments with more than 100 examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customised services. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve. For any business competing in today's 'eat-or-be-eaten' economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.
Author: Geoffrey A. Moore
Format: Hardback
Number of Pages: 304
This is a business guide modelled on the fundamental Darwinian model - Infinite Innovation. Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted "Crossing the Chasm", he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adapt - or suffer the slow declines into marginalised performance that have characterised so many Fortune 500 icons in recent years. Deregulation, globalisation and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitors - or risk declining performance and eventual extinction. Illustrating his arguments with more than 100 examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customised services. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve. For any business competing in today's 'eat-or-be-eaten' economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.
Dealing With Darwin: How Great Companies Innovate at Every Phase of Their Evolution
$12.00