Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers

Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers

$39.99 AUD $12.00 AUD

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Condition: SECONDHAND

NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Jay Conrad Levinson

Format: Paperback

Number of Pages: 276


More than two decades and dozens of bestselling books have proven that guerrilla marketing is the number one low-cost method for marketing a business. If you're abusiness owner who wants to take advantage of its powerful, effective techniques but don't know where to start, the man who started it all teaches you just what to do. Jay Conrad Levinson, the father of guerrilla marketing, and Jeannie Levinson have teamed up to produce a beginner-oriented guide that shows business owners how to get started with guerrilla marketing. Presented with a generous supply of true-life stories from the Levinsons' rich experience, it breathes life into the hottest and most well-known school of marketing so that readers are able to compete with assurance and market profitably. Covering the whole spectrum of marketing it takes readers from neophytes to guerrillas in 288 pages. Action-packed chapters include: The personality of a marketing guerrilla Guerrilla marketing defined Succeeding with a guerrilla marketing attack Selecting guerrilla marketing weapons Creating a seven-sentence guerrilla marketing plan Making a guerrilla marketing calendar Launching your attack Maintaining your campaign This is the ideal volume for first-time marketers who want to use guerrilla marketing techniques to bring their business to the top.



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Description
NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Jay Conrad Levinson

Format: Paperback

Number of Pages: 276


More than two decades and dozens of bestselling books have proven that guerrilla marketing is the number one low-cost method for marketing a business. If you're abusiness owner who wants to take advantage of its powerful, effective techniques but don't know where to start, the man who started it all teaches you just what to do. Jay Conrad Levinson, the father of guerrilla marketing, and Jeannie Levinson have teamed up to produce a beginner-oriented guide that shows business owners how to get started with guerrilla marketing. Presented with a generous supply of true-life stories from the Levinsons' rich experience, it breathes life into the hottest and most well-known school of marketing so that readers are able to compete with assurance and market profitably. Covering the whole spectrum of marketing it takes readers from neophytes to guerrillas in 288 pages. Action-packed chapters include: The personality of a marketing guerrilla Guerrilla marketing defined Succeeding with a guerrilla marketing attack Selecting guerrilla marketing weapons Creating a seven-sentence guerrilla marketing plan Making a guerrilla marketing calendar Launching your attack Maintaining your campaign This is the ideal volume for first-time marketers who want to use guerrilla marketing techniques to bring their business to the top.