Selling with NLP: Revolutionary New Techniques That Will Double Your
Condition: SECONDHAND
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Kerry Johnson reveals the hidden techniques that top sales professionals unconsciously use and how you can master these simple but profound techniques by using NLP (Neuro Linguistic Programming), a series of powerful discoveries about behaviour, communication and trust. You will learn how to speak the language of the prospect's own mind. This book presents an entirely new system of selling based on trust. The first section will teach you to become a detective of human behaviour: you will learn that people have different modes of thinking and how those modes affect their decision to buy. In the second section, you will learn specific selling techniques that you can apply in all situations. You will learn how to reinforce the trust you have gained and communicate with your clients on deeper, even more subtle, levels. Using both verbal and physical techniques, you will learn how to pace your sales meetings. r sales meetings.
Author: Kerry L Johnson
Format: Paperback, 224 pages, 139mm x 215mm
Published: 1994, John Murray Press, United Kingdom
Genre: Sales & Marketing
Description
Kerry Johnson reveals the hidden techniques that top sales professionals unconsciously use and how you can master these simple but profound techniques by using NLP (Neuro Linguistic Programming), a series of powerful discoveries about behaviour, communication and trust. You will learn how to speak the language of the prospect's own mind. This book presents an entirely new system of selling based on trust. The first section will teach you to become a detective of human behaviour: you will learn that people have different modes of thinking and how those modes affect their decision to buy. In the second section, you will learn specific selling techniques that you can apply in all situations. You will learn how to reinforce the trust you have gained and communicate with your clients on deeper, even more subtle, levels. Using both verbal and physical techniques, you will learn how to pace your sales meetings. r sales meetings.
Selling with NLP: Revolutionary New Techniques That Will Double Your