The Invisible Touch

The Invisible Touch

by Harry Beckwith

$12.00 AUD

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Condition: SECONDHAND

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This is a secondhand book. The jacket image is indicative only and does not represent the condition of this copy. For information about the condition of this book you can email us.

This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.

Author: Harry Beckwith
Format: Hardback, 288 pages, 127mm x 190mm, 309 g
Published: 2000, Little, Brown & Company, United States
Genre: Sales & Marketing

Vendor: Secondhand Stock
SKU: 9780446524179-SECONDHAND
Categories: All Best Sellers - Individual titles Everything except Advent New Arrivals - Secondhand newsystem in stock Only One Copy Second-hand Books Secondhand (not Collector's Corner)
Tags: Hardback NewSystem Sales - marketing - advertising - brands and branding Secondhand Secondhand New Arrivals September-2026
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This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.