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Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting

Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting

$12.00 AUD
"The chasm is where high-tech fortunes are lost... the tornado is where they are made."-- Steve Jobs, Founder & CEO, Next Computer, Inc. Now, in this fascinating sequel, Moore shows...
Market Wizards: Interviews with Top Traders

Market Wizards: Interviews with Top Traders

$12.00 AUD
Interviewing such personalities as Michael Marcus - who turned a $30,000 account into $80 million - and Tom Baldwin - a former meat-packing plant manager who now trades up to...
Channel Champions: How Leading Companies Build New Strategies to Serve

Channel Champions: How Leading Companies Build New Strategies to Serve

$74.95 AUD$12.00 AUD
If product is no longer king, what is? Companies like Dell Computers, Lexus, Wal-Mart and Amazon.com have found phenomenal success by coming up with the answer-channels. The channels by which...
The Power of Corporate Kinetics: Self-adapting, Self-renewing,

The Power of Corporate Kinetics: Self-adapting, Self-renewing,

$38.45 AUD$12.00 AUD
As Michael Fradette and Steve Michaud remind us in "The Power of Corporate Kinetics," you can't predict the future, but you can be ready for whatever it may bring. Enter...
Driven: Inside BMW, the Most Admired Car Company in the World

Driven: Inside BMW, the Most Admired Car Company in the World

$85.95 AUD$12.00 AUD
An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it. BMW is arguably the most admired carmaker in the world. It's...
The Microsoft Way: The Real Story of How the Company Outsmarts Its

The Microsoft Way: The Real Story of How the Company Outsmarts Its

$12.00 AUD
The business success story of Microsoft taken from company archives and interviews with its leaders. This book sees the company's success not in predatory marketing, but in staying eager for...
Major Account Sales Strategy

Major Account Sales Strategy

$47.95 AUD$12.00 AUD
An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales Success Knowing how to get to the decision maker, deal with the competition, understand buyer...
How To Make Money: An honest guide to going from an idea to a

How To Make Money: An honest guide to going from an idea to a

$29.99 AUD$25.49 AUD
How do I start a business on a budget? How do I find my first 100 customers and make my first GBP100k? How do I build a network and get...
How to Get the Best Deal Every Time

How to Get the Best Deal Every Time

$26.95 AUD$12.00 AUD
Our lives are full of deal making situations, whether business or personal. The principles and techniques set out in this comprehensive book will show you how to get the best...
Information Technology: The Catalyst for Change

Information Technology: The Catalyst for Change

$71.50 AUD$20.00 AUD
Information technology is an important component in the formulation and implementation of business strategies in the single market. 1992 is accelerating changes in the types of computer systems available to...
Purposeful Discussions

Purposeful Discussions

$12.00 AUD
The fifth book in a series of books that provide purpose-driven outcomes in support of some of the most talked about subjects in life today, Purposeful Discussions demonstrates the relationship...
Innovating with Impact: An Economist Edge book

Innovating with Impact: An Economist Edge book

$24.99 AUD$12.00 AUD
'In an era where innovation is like oxygen, this is a riveting read' Gopi Kallayil, Google It is a myth to consider innovation the domain of the special few inspired...
Consumed: LONGLISTED FOR THE FT BUSINESS BOOK OF THE YEAR: How Big

Consumed: LONGLISTED FOR THE FT BUSINESS BOOK OF THE YEAR: How Big

$34.99 AUD$29.74 AUD
Over the past seventy years, McDonald's, Coca-Cola, Procter & Gamble, Unilever and other consumer goods makers have harnessed single-use plastics to turbocharge their profits. They've poured billions of dollars into...
Against the Odds: How to Survive then Thrive in Business

Against the Odds: How to Survive then Thrive in Business

$24.99 AUD$12.00 AUD
Building a business can be treacherous There is no safety net. Many start-ups fail within the first five years. One in three small businesses will cease to exist in the...
Left Brain, Right Stuff: How Leaders Make Winning Decisions

Left Brain, Right Stuff: How Leaders Make Winning Decisions

$27.99 AUD$12.00 AUD
Dozens of books have been published recently on the errors and biases that affect our judgments and choices. Drawing on cognitive science, their lessons are excellent for many kinds of...
Corruptible: Who Gets Power and How it Changes Us

Corruptible: Who Gets Power and How it Changes Us

$34.99 AUD$12.00 AUD
' Pertinent! ' Margaret Atwood ' Illuminating . . . reveals why some people and systems are more likely to be corrupted by power than others' Adam Grant ' Passionate,...
Boards That Lead: When to Take Charge, When to Partner, and When to

Boards That Lead: When to Take Charge, When to Partner, and When to

$62.99 AUD$15.00 AUD
Is your firm's board creating value-or destroying it? Change is coming. Leadership at the top is being redefined as boards take a more active role in decisions that once belonged...
Reengineering the Corporation: A Manifesto for Business Revolution

Reengineering the Corporation: A Manifesto for Business Revolution

$12.00 AUD
This study introduces a new business philosophy that offers companies hope for a competitive future. Hammer and Champy examine the overall nature of work and ask the question: "Why do...
Popcorn Report

Popcorn Report

$29.65 AUD$12.00 AUD
Nobody has been more accurate about how to profit from the future than Faith Popcorn, who in her bestselling The Popcorn Report reports on what we'll buy, where we'll work,...
The Performance Appraisal Question and Answer Book: A Survival Guide

The Performance Appraisal Question and Answer Book: A Survival Guide

$29.99 AUD$12.00 AUD
This book helps supervisors and HR professionals ease the pain of performance appraisal and use the process effectively. Most managers hate conducting performance appraisal discussions. What's worse, few feel confident...
Lessons from the Sandbox

Lessons from the Sandbox

$10.00 AUD
Alan Gregerman, consultant to innovative entrepreneurs, shows how insights gained from children can help companies grow, innovate, improve the bottom line, and "make magic" with customers, employees, and shareholders.
Diagnostic Mentoring: How to transform the way we manage

Diagnostic Mentoring: How to transform the way we manage

$49.99 AUD$25.00 AUD
The time has come for better management. But better management is not merely about adding new labels to the current ways of doing things. It is much broader than efficiency...
SAS: Who Dares Wins: Leadership Secrets from the Special Forces

SAS: Who Dares Wins: Leadership Secrets from the Special Forces

$22.99 AUD$10.00 AUD
Life and leadership lessons from the Special Forces, accompanying the Channel 4 series SAS: Who Dares Wins . Are you up to the challenge of SAS leadership? Only the best...
The Abilene Paradox and Other Meditations on Management

The Abilene Paradox and Other Meditations on Management

$49.95 AUD$12.00 AUD
Faulty decision-making can have dire consequences, and when it comes to group decisions, the challenges are even greater. Join Dr. Jerry B. Harvey as he clearly illustrates why no organization...
Mentoring Executives and Directors

Mentoring Executives and Directors

$105.00 AUD$12.00 AUD
Mentoring is one of the fastest growing forms of management development and the strongest growth area in mentoring is at director level. Very little is known about the nature of...
How to Say It: Persuasive Presentations

How to Say It: Persuasive Presentations

$12.00 AUD
Banish presentation anxiety with tips and techniques that work. Making a powerful presentation requires more than preparing the right materials and rehearsing a speech. This book will turn any anxious...
Approaching the Corporate Heart: Breaking Through to New Horizons of

Approaching the Corporate Heart: Breaking Through to New Horizons of

$21.95 AUD$12.00 AUD
This guide aims to help the reader increase both their personal success and their corporation's success. It tells the reader about the political and personal traps that they need to...
Magnetic Stories: Connect with Customers and Engage Employees with

Magnetic Stories: Connect with Customers and Engage Employees with

$29.95 AUD$12.00 AUD
Improve customer and employee loyalty with your brand stories Your brand is the stories people share about you when you're not in the room. Whether a small, one or two-person...
Upsizing the Individual in the Downsized Organization

Upsizing the Individual in the Downsized Organization

$32.95 AUD$12.00 AUD
In today's business world, traditional structures have been turned on their heads. Hierarchies have been flattened, monolithic organizations have collapsed, and each manager within the scaled-down enterprise which remains must...
Creative Thinking and Brainstorming

Creative Thinking and Brainstorming

$88.99 AUD$12.00 AUD
Brainstorming is probably the best known of all the techniques available for creative problem solving. This book, by one of the world's foremost exponents of brainstorming, begins by identifying the...
Why We Buy: The Science of Shopping

Why We Buy: The Science of Shopping

$12.00 AUD
"Why We Buy" is a witty and surprising report on our evolving shopping culture. This is a book about us, from moms and dads to seniors and mall rats, and...
Achieving Planned Innovation: A Proven Strategy for Creating

Achieving Planned Innovation: A Proven Strategy for Creating

$43.95 AUD$12.00 AUD
Presents a scientific five-step paradigm that aims to increase the success rate of new products in the market place.
I Love Negotiating: Change your thinking and learn how to get what you

I Love Negotiating: Change your thinking and learn how to get what you

$30.80 AUD$12.00 AUD
DOES THE THOUGHT OF NEGOTIATING FILL YOU WITH DREAD? DO YOU FEEL YOU COULD HAVE GOT A BETTER DEAL IF YOU KNEW HOW TO PUSH FOR MORE? YOU'RE NOT THE...
Reaching for the Stars: A woman's guide to becoming a Stellar Virtual

Reaching for the Stars: A woman's guide to becoming a Stellar Virtual

$27.45 AUD$12.00 AUD
In Reaching for the Stars, VA advocate and mentor Rosie Shilo reveals the steps, tips and tricks used by Australia's most successful Virtual Assistants. Featuring dozens of VA stories and...
How Not to Commit Business Suicide

How Not to Commit Business Suicide

$24.95 AUD$12.00 AUD
A must read book for anyone who currently owns a small/medium business or is about to start a new business venture. It is a straightforward guide to protecting business and...
Strategies and Styles: Role of the Centre in Managing Diversified

Strategies and Styles: Role of the Centre in Managing Diversified

$98.95 AUD$15.00 AUD
All management styles have their own advantages and drawbacks. The task of the chief executive is to select and successfully implement a style that fits the needs of a corporation's...
The Ride of a Lifetime: Doing Business the Orange County Choppers Way

The Ride of a Lifetime: Doing Business the Orange County Choppers Way

$27.95 AUD$12.00 AUD
Tough, smart business advice from the star of the hit TLC reality show "American Chopper" Now in paperback, The Ride of a Lifetime elucidates the business principles that have made...
Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered

Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered

$12.00 AUD
Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO--which experienced one of the most remarkable business transformations in...
Funky Business Forever: How to enjoy capitalism

Funky Business Forever: How to enjoy capitalism

$29.07 AUD$12.00 AUD
"The antidote to bland writing and bland thinking" Tom Peters Funky Business tells us that difference rules, and difference comes from the way people think. In this world, we can...
Bullying in the Workplace: A Costly Little Secret

Bullying in the Workplace: A Costly Little Secret

$26.95 AUD$12.00 AUD
Workplace bullying is widespread in New Zealand - from the boardroom to the shop floor - and there are few people who don't have a story to tell. Some people...
Re-engineering Your Business

Re-engineering Your Business

$71.33 AUD$12.00 AUD
Reengineering's new methodologies for business process improvement are much in demand with managers in every industry. This resource explains the whats, whys and hows of business reengineering. Comprehensive and pragmatic,...
The Competitive Advantage of Nations and Their Fir

The Competitive Advantage of Nations and Their Fir

$76.95 AUD$20.00 AUD
With the publication of his best-selling books "Competitive Strategy (1980) and "Competitive Advantage (1985), Michael E. Porter of the Harvard Business School established himself as the world's leading authority on...